Journalists Should Embrace Technology and AI for Effective Reporting: Media Academy Chairman K. Srinivas Reddy

Journalists should embrace technology and develop knowledge of Artificial Intelligence (AI) to effectively perform their professional responsibilities, said Chairman of the Telangana Media Academy, Sri K. Srinivas Reddy.

A workshop on “Artificial Intelligence (AI) – Tools & Techniques” was conducted at Telangana Media Academy, Nampally, Hyderabad, jointly with DataLEADS and Google News Initiative.

Media Academy Chairman Sri K. Srinivas Reddy stressed that journalists must develop AI skills to improve reporting, digital journalism and social media content. Resource Person Sri Udumula Sudhakar Reddy explained AI tools, applications, limitations and ethical considerations, emphasising lifelong learning and responsible usage.

Participants received practical demonstrations of tools including ChatGPT, Perplexity, NotebookLM, Google Gemini, Midjourney, Sora and Veo 3. Secretary Sri Nagulapalli Venkateshwara Rao and other officials attended the workshop.

Issued by: Secretary, Telangana Media Academy, Hyderabad.

Date: 21-09-2026

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